KnowWho, Inc. (“KnowWho”) provides a variety of helpful products and services that can be ordered online through its web site www.knowwho.com. Because the success of KnowWho is dependent on building and maintaining goodwill with our customers, we are committed to implementing measures designed to protect the privacy of those using and purchasing our products and services. Moreover, we see it as our responsibility to help set an example and establish the standards for privacy on the Internet.
THE INFORMATION WE GATHER
KnowWho gathers two types of information about users:
(1) Non-personally identifiable information: When visitors come to our web site, we may collect and aggregate information indicating, among other things, which pages of the web site were visited, the order in which they were visited and which hyperlinks were “clicked.” Collecting such information involves the logging of the IP addresses, operating system and browser software used by each visitor to the KnowWho web site. Although such information is not personally identifiable, we can determine from an IP address a visitor’s Internet Service Provider and the geographic location of his or her point of connectivity.
We also use “temporary” or “session” cookies – that is, small text files temporarily placed on a user’s computer hard drive upon the occurrence of some event that is started by the user when visiting the KnowWho site – to help us determine the type of content and sites to which a visitor to the KnowWho site links, the length of time each visitor spends at any particular area of the KnowWho site and the type of KnowWho products or services visitors choose to use and purchase from the KnowWho site. Essentially, cookies are a visitor’s identification card for the KnowWho computers, or servers, that placed them there. Cookies are only read by the server that placed them, and are unable to execute any code or virus. Cookies allow KnowWho to serve you better and more efficiently, and to personalize your experience at KnowWho’s web site. Moreover, because we only use “temporary” or “session” cookies and not “permanent cookies,” (except where a user has specifically noted a desire to be logged in to My KnowWho permanently) when you choose to close your browser, our cookies automatically disappear, so we cannot identify visitors when they revisit the KnowWho site after closing their browser. Nevertheless, you should also be able to control how and whether cookies will be accepted by your web browser. For more information on how to do so, please refer to the documentation accompanying your browser.
(2) Personally identifiable information: In certain areas of the KnowWho web site – for example, when registering to become a KnowWho customer or to purchase KnowWho products or services – we require that you provide us with personally identifiable information (including, for example, first name, surname, street address, e-mail address, telephone number and, when applicable, credit card information).
HOW WE USE (AND DO NOT USE) THE INFORMATION WE GATHER
Please take some time to familiarize yourself how KnowWho uses and does not use the information that it gathers:
(1) Non-personally identifiable information: KnowWho uses non-personally identifiable information solely to manage the content of your shopping cart on the KnowWho site and to personalize and enhance your experience on the KnowWho site. We do not share any non-personally identifiable information with any third parties.
Please note that the KnowWho web site may contain links to other Internet web sites, including co-branded or other affiliated sites which may or may not be owned or operated by KnowWho. Unless otherwise explicitly stated, we are not responsible for the privacy practices or the content of such web sites, including such sites’ use of any information (such as IP number, browser type or operating system) collected when visitors to the KnowWho web site click through links to those sites. Even though such information might not identify you personally, we strongly encourage you to become familiar with the privacy practices of those sites.
KnowWho limits its own e-mail solicitations to those customers who have not “opted out” of receiving such communications. The solicitations are limited in that they, among other things, will clearly indicate the originator of the e-mail and provide the customer with a method of “opting out” of receiving future communications of a similar nature.
CHANGING OR DELETING PERSONAL INFORMATION; BUSINESS TRANSFERS
If you would like to have your stored personally identifiable information corrected or removed from KnowWho’s database or records, or would like to have access to your stored personally identifiable information, please contact us at firstname.lastname@example.org, and we will use reasonable efforts to comply with your request. Keep in mind, however, that should you desire to have your personally identifiable information removed, there may be residual information that will remain within KnowWho’s databases, access logs and other records, which may or may not contain such personally identifiable information. The residual information will not be used for commercial purposes; however, KnowWho reserves the right, from time to time, to recontact former customers or users of KnowWho.
In addition, we may sell or transfer assets or portions of our business as we continue to improve our product and service offerings. In such transactions, user or visitor information (whether non-personally identifiable or personally identifiable) may constitute one of the transferred business assets.